The Power of Your Food Spend

Posted on April 5, 2018

When I travel, I am not fussy about most things. I don’t need fancy hotels or cars, and don’t care where I sit in the airplane as long as I have music and a good book. However, when it comes to the quality of my food, I will not settle! Luckily, the available food choices are getting better because consumers are voting with their dollars.

In the past, most people, myself included, would be willing to give up health for convenience or taste for health. But change is happening, a food revolution of sorts! As we become more knowledgeable about the benefits of clean labels, simple ingredients and real, organic foods, our purchasing decisions are influencing manufacturers, grocers, restaurants and even airports to offer healthy, tasty and convenient food. And companies are listening.

Thank goodness for Pure™ Bars in my purse, colorful salads, veggie sandwiches, hummus and fresh-squeezed juices. I know exactly where to go to find these things when I travel, and they are more prevalent than ever! It feels good to have a voice, doesn’t it? Especially when it leads to happier, healthier travel.

- Veronica